What Is Link Building And Why Do You Need It?

Every business wants to top the list of results on the search engine. SEO is crucial in revamped rankings and smooth growth of your business. Your business deserves to be recognised with quality On-site SEO, Content writing, Keyword Research, Link Building and so on. 

Link Building is an integral part of off-site SEO which helps in laying the foundation of trust to search engines. It, in turn, leads to a better ranking and signals search engines like Google that other resources find your website content worthy to be posted. The more additional backlinks a website has, the more beneficial it will be to reach out to potential audiences.

Why Does Your Business Need SEO From US?

We, at Scorpius Technology, are passionate about the work we do. Our team has established a good place in the industry with years of experience and expertise. We help businesses to stand out in the crowd with our result-oriented approach.  

Through our determination and hardwork, we have excelled in various SEO techniques.

Content Marketing

Content marketing plays an integral part in enhancing the image and authenticity of the business. Our Content writers are well-versed with SEO friendly content techniques. We do not believe in imitating the competitor’s strategies, instead we build our own unique plans to outshine.   

Quality Services That We Offer

Link building and content writing are indispensable parts of digital marketing. Your website can gain support by effectively portraying its services and posting beneficial informative blogs on various platforms. You can reach out to our expert team that specialises in all SEO techniques. 

Relevant and effective content helps in driving traffic and levelling up the reliability. Our content is always 100% original, and in simple language so as to enhance its readability. 

One of the easiest and most effective ways is Guest Blogging Backlinks. It renders you an opportunity to post high quality content blogs to a reputable website. You will have a chance to add editorial backlinks to your content. These publications can be very influential in building authority and trust. You can also get your website to rank higher with us by the help of guest blogging backlinks. 

Niche Directories:

You can get links from the niche directories, which work better than general directories. These directories correspond to a specific theme (a business, type, industry, or topic) and links built on it should be relevant. 

Business Profile Backlinks:

Every business owner would like to create many online profiles for the conduct of business. It can either be a social media platform like facebook or local citation site like Yelp. As you do that, you can add your website link in these profiles, while creating. 

Comment Backlinks:

People who read blogs sometimes go on to read the comment section as well. This creates an opportunity for the businesses to add their website link in the comments that might be relevant to the readers. Extra care should be taken while creating comment backlinks because you may be recognised as a spammer for overdoing it. Leave it upto the experts to handle this job accurately. 

Forum Links:

Internet Forums are a great way to enhance your rankings. We can help you link to your website through posts or replies. It requires expertise to avoid the forums that Google does not find favorable. 

We offer effective backlink building by mixing various types, and not sticking to one or two types of backlinks. The diversity will surely help your company to rise higher and higher in the algorithm. 

Why Are We The Best?

Our team at Scorpius Technology aims at nurturing your business by making it visible to the target audience. We call ourselves the best in performing our job, because of our years of experience in this industry. Our hardworking team is here to recognise your needs and provide you with premium link building and content writing services. 

At Scorpius Technology, our team is trained regularly with the latest techniques and technology used in digital marketing and web designing. Access to paid tools and having a great command on them paves the way for successful running of business. We are here to cater all your needs and let your business outshine its competitors.

We respect your and our time, so you won’t have to worry about the time of delivery of your work. We ensure sincere on-time presentation and delivery of work. 

Local Search Strategy

Getting market on a global scale may be a challenge and so is getting support from your local audience. And we know the struggle you have to go through for it. It’s the reason why our team works hard on understanding the local audience and provides both resources and services that can help you attain their support. 

We can help you research your target audience, their expectations and also the best way to reach out to them. There are a number of services we can offer for these purposes. 

 

A Digital First Integrated Communications Company

As a digital first integrated company, our mission is to help brands and businesses win in the new world. To realize our goal of being your trusted advisor, we first dive deep into understanding the dynamics of your business and industry. Our integrated marketing solutions are a derivative of this deep dive. While we are all up for doing tactical brand campaigns, we find higher purpose in the strategic business impact delivered through our creativity.

 

Why Choose Us?

We believe that in marketing it’s the small things that matter the most, especially with local customers. They care about how you treat them as much as the quality services. And that’s precisely where we stand apart from most other local SEO firms. 

Our experienced professionals have a keen eye and pay attention to every minor detail. We assure that everything that we share is accurate, upto date and relevant for your target audience. And at the same time, we assure that nothing exceeds your budget range. 

But of course, detailed processing isn’t the only thing that makes us the best. There are also other factors like our planning and strategizing processes.

 

Creativity

We at Scorpius are always open to new ideas and changes. We welcome the creative thinking of every member of our team and the people from your side to come up with unique content. We formulate plans that are unique and can get the right kind of attention for your business. And it’s not all just a tempting offer, we strive to deliver results. 

 

WHY CHOOSE US?

Attention to Detail

Our attention to detail, scheduled timelines, and precise project management make us stand apart from the crowd. We keep a close eye on the budget and calendar of our clients.

A Success Plan

Let’s face it – you (client) want results. The best way to do so is the upfront research of your competitors, company, customer psychographics, and target market. At Geek Technologies, we understand brands and customers’ needs, and therefore, we create a plan that never fails.

Creativity

We bring a diverse background of digital marketing, branding, and website/mobile app design & development to work for your business. Our services not only look tempting, but they will get you results as well. Once we have the complete picture of your company’s goals and target audience, we will create a detailed and creative plan that leads you to success.

Friendly Team

Friendliness and support is the core pillar of our firm. 

 

Professional & Friendly Team

Our enthusiastic technocrats’ team includes Content Writers, SEO & PPC specialists, Designers, Developers, and Email-Marketing experts – hail from different backgrounds. We work 24/7, ensuring you provide the results you are looking for.

Meeting Deadlines

We have worked with many clients, including those with a rule – if you miss a deadline, you are out! Some of them even have tightest deadlines and turnarounds in the business. Trust us; we never missed any of our deadlines.

Round the Clock Services

Our team of experts is at your services round the clock. No matter your time zones, we are ready to serve you anytime.

Paid Search Advertising

Paid Search Advertising, also called as PPC( Pay Per Click) is  getting your business on the SERP(Search Engine Result Page) by paying a certain amount of money. It is a kind of advertising in which  a business pays a fee each time when a user clicks on the ad. It allows you to immediately get connected with the customers who are looking for your services or products.

 

Offering you profitable visitors with Paid Search Advertising

Scorpius Technology is a leading digital marketing company. Our approach is to know about your business, objectives, profit margins, custom value to make a campaign that is profitable for your particular business.

We know that every business is unique in its way.  So, to achieve the best results, our team with their extensive experience and knowledge aims to set up the campaigns that are going to fulfill your business objectives. We can help you to target the potential clients with a blend of SEO and Paid Search Advertising. Besides this,  we have expertise across various platforms. These include google ads, facebooks ads, Microsoft ads, and LinkedIn ads. We at Scorpius Technology always select the best platform to fulfill your needs.

Grow your Potential leads with Paid Search Advertising

We at Scorpius Technology Pvt. Ltd, helps various brands and firms to manage their PPC campaigns with best results using proven strategies. The team at Scorpius Technology will enhance your campaigns CTR and quality score by doing proper keyword research, proven ad copy methods and by creating personalized landing pages. We will provide everything that you require to run an effective campaign and record it’s results. For more details, you can speak to marketing experts at Scorpius Technology and discuss your advertising needs.

How does Paid Search Advertising Work?

In Paid Search Advertising, you only pay when a user visits your website by clicking on the ad shown on the search results page. Where your ad will be displayed will be decided in a process similar to auction. The more you make a bid on your pay per click, the more the chance for your ad to show in the top search results. However, search engines like Google has added some criteria into their auction process ie. Quality score.

There are a number of factors that are included in determining the quality store like how relevant the text of the landing page of your business website is, the percentage of your ad visibility to the customers and their clicks on it. If you have a low CTR(Click through rate) then dramatically your quality score will decrease. So, it is very essential to maintain a good quality score. It will not just enhance your rank in the advertising space but also drive down the pay per click.

For the best results, it is better to work with a Paid Search Advertising company like Scorpius Technology. Otherwise, you will just be paying Google a blank cheque without getting any leads for your business.

Why Choose Us as your Paid Search Advertising Management Company?

By choosing Scorpius Technology, you can expect the following from us:

  1. Creation of Ad copy: Writing a good Ad copy is a tricky task, so we won’t waste your money and time by creating forgettable paid advertisements. At Scorpius Technology, we carefully select the words to create ads with copies to attract the potential customers.
  2. Extensive Keyword Research: It is one of the ways that we follow to create a PPC strategy for your business by performing keyword research. Our experts make sure to target the accurate audience to improve the conversion rates.
  3. Landing Page Optimization: If you ever feel that your landing page needs to get updated, then Scorpius Technology can easily accommodate your requirements. Our experts deeply understand and optimize your website’s landing pages to improve conversions and bring more clicks.
  4. Detailed Reporting: The marketing experts at Scorpius Technology collaborate with the clients throughout the advertising process. We offer you access to all necessary tracking tools to check how your campaigns are performing. You will be aware of everything that you need to and also our experts will guide you at each step.
  5. Competitive Pricing: Our pricing scheme depends on the level of our market research. From search marketing campaigns to integrate solutions. We design your plan according to your financial position. As a leading advertising and digital marketing agency, we provide you cost-effective services that bring the best results.

Best SEO Extensions for Google Chrome 2022

SEO extensions for Google Chrome have become a necessity for the field of Digital Marketing, at least in my case.

Why? Because, this browser has become favorite among all the internet users around the globe

 

And if you are a digital entrepreneur like me and at the end of the day you accumulate an endless number of tasks to do, they will allow you to save a lot of time.

Therefore, if you already know what SEO is and its importance in a digital project, you will understand that using tools, add-ons or, as is the case, extensions for Google Chrome, will be a great idea.

How can these SEO extensions for Google Chrome help me improve the positioning of my online business?

Google Chrome is the most popular browser worldwide and has a wide collection of extensions of all kinds, so that those dedicated to SEO were not going to be less. In Chrome Web Store you will find many tools that will help you with your SEO tasks, so we have decided to save you some work and collect the best SEO extensions for Google Chrome 2019. If you are passionate about search engine Optimization, these extensions will surely be useful!

Best SEO Extensions for Google Chrome:

This first SEO extension is one that must be installed on your Chrome. It is very complete and offers the possibility of auditing a website. Analyze the page in general, reporting possible errors; and also offers us more extensive data on internal links, external links and keywords. In addition, it allows comparisons between several URLs.

WooRank, one of the best-known tools, creates complete reports on any website in a few seconds. It offers very interesting features. One of the most attractive features it has is that it locates errors and aspects to improve, categorizes the difficulty to fix the situation and gives advice on how to do it. This is indeed one of best SEO extensions for Google Chrome and SEOs.

This extension allows a quick analysis of a website, either yours or the competition. It is used for data collection taking into account the sources of traffic. The results of these calculations can be obtained through statistics on the demographics of the audience, the amount spent on advertising or the countries with the most traffic. It has a free version, but also has a more complete premium account.

This simple SEO extension tracks a web and locates the links that are broken, marking them in red. It is very useful, since the presence of non-functional links harms the organic positioning of our site.

Nofollow, an extension that will highlight all the nofollow links. It is a very simple way to check the links that we have decided to hide from search engine crawls, and see if we have left any that may harm our SEO strategy.

This tool is very useful, because if we do a search in Google it will show to the right of the results page two blocks of data: one with keywords related to our search and another in which other searches. In addition, under the search box you will find figures related to the words you have searched for: the search volume, the CPC and the competition. In this way, if we are short of ideas, we can always use this extension to find inspiration.

Redirect Path allows you to check the status of redirects that have been made on a website. You can imagine the usefulness of this extension, since you can easily see if a redirect has not been done correctly and avoid the emergence of error pages that will harm the SEO.

This toolbar will show you various metrics of the website you are visiting. In addition, you can differentiate the different types of links on the page.

This extension is very complete and useful, not only for SEO professionals, but for anyone who works with websites assiduously. Web Developer is a small toolbar that provides a multitude of information about a website and lets you know much about it through options such as enabling or disabling functions, highlighting certain elements … In short, it lets you play with all the elements that make up the site to be able to explore it in depth.

Google Tag Assistant is very useful to analyze the correct installation of tags on your page. By installing Tag Assistant in Chrome, you can immediately verify the inserted tags to check if they work for the purpose we want, such as those used for Google Analytics.

Open SEO Stats is really one of the best SEO extensions for Google Chrome that will allow you to quickly see a large amount of data about your website: traffic, loading speed, pages indexed by search engine, information about links … An extension that will be very useful for you to investigate in depth one page.

This SEO extension will be useful for you to do keyword studies. Just enter the terms and choose the search engine and language, and you will get scores of results. Although it does not provide data, you can export the results to other tools that have the option.

In this simple SEO extension you have the option to give a different color to each type of link (6 in total) and, when you enter a page, all the links will appear differentiated according to the configuration you have chosen. A very simple way to check all the links of a website at first glance.

It shows the most relevant SEO information in a very clear and simple way, so you can check the On-Page of a page at any time quickly.

This SEO extension is great to help you study the content of a page. Spark Content Optimizer will examine your content and provide you with an analysis, in this way it will be easier to detect possible failures or deficiencies that may deteriorate the quality of your content.

Do you use other SEO extensions for Google Chrome 2019?

If you know of any other tool that is useful for SEO, share it with us in the comments section.